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By Staff Reporter



Abilene, Texas February 24, 2009 – The Avon Foundation Breast Care Fund has awarded a $50,000 one-year grant to Alliance for Women and Children to increase awareness of the life-saving benefits of early detection of breast cancer. It is the eighth year that the program has received Avon Foundation funding to support its work on this important health issue, and in recognition of the excellence of the program. {{more}} The Women’s Health Awarneess program at Alliance for Women and Children will educate the Abilene and surrounding 19 county area women and refer them to free mammograms and clinical breast exams in our community. The vital program will also provide cervical cancer screenings and education.Since 1991, the Women’s Health Awareness program at Alliance for Women and Children has reached thousands of women with information about the importance of early detection of breast cancer and has referred those women for mammograms and clinical breast exams.Breast cancer is the most common form of cancer in women in the U.S., and the leading single cause of death overall in women between the ages of 40 and 55. According to the American Cancer Society, 15,132 new cases of breast cancer will be detected in Texas this year and 2,780 lives will be lost. Nationwide, there is a new diagnosis every three minutes and a death from breast cancer every fourteen minutes. While advances have been made in prevention, diagnosis, treatment and cure, early detection still affords the best opportunity for successful treatment. Programs such as Women’s Health Awareness program help ensure that all women have access to early detection information and options, even poor and medically underserved women.“We are proud that the Avon Foundation shares our mission and has chosen to support our program. With these funds we will be able to continue to reach into our community to educate more women about early detection of breast cancer. With each opportunity to tell one more woman how to get a mammogram, we potentially save one more life from this dreadful disease,” says Toni Brown, Program Manager for the Women’s Health Awareness program.Since 1993, the Avon Foundation has awarded more than 1,100 grants to community-based breast health programs across the United States, including the Women’s Health Awareness program at the Alliance for Women and Children. These programs are dedicated to educating underserved women about breast cancer and linking them to early detection screening services.The Avon Foundation and Breast Cancer CrusadeThe Avon Foundation, an accredited 501 public charity, was founded in 1955 to improve the lives of women and their families. Now past the half century milestone, the Foundation brings this mission to life through the Speak Out Against Domestic Violence program and the Avon Breast Cancer Crusade, which raises funds and awareness to advance access to care and finding a cure for breast cancer, with a focus on the medically underserved. Since 1992 the Avon Breast Cancer Crusade has raised and awarded more than $660 million worldwide for medical research; access to care; support services; screening and diagnostics; and education and awareness. The largest fundraising program in the U.S. is the Avon Walk for Breast Cancer series.The Avon Foundation Breast Care FundThe Avon Foundation Breast Care Fund is administered by Cicatelli Associates Inc. to support community-based, non-profit breast health programs across the country. The Fund’s National Advisory Board selected the Women’s Health Awareness program at the Alliance for Women and Children as one of 144 new grant recipients nationwide in the 2009 cycle of Avon Foundation Breast Care Fund grants. These organizations were chosen based on their ability to effectively reach women, particularly minority, low-income, and older women, who are often medically underserved.For more InformationFor more information on the Women’s Health Awareness program at Alliance for Women and Children, please call Toni Brown at 325-677-5321 or 1-888-855-9922 or visit their website at For more information about breast cancer, contact the American Cancer Society at 1-800-ACS-2345 or, or the National Cancer Institute at 1-800-4-CANCER or To learn more about the Avon Foundation, call 1-866-505-AVON or visit, where you can also access the free printable Breast Health Resource Guide in English and Spanish. For information or to register or support the Avon Walk for Breast Cancer events, visit or call 1-888-540-WALK.Alliance for Women and Children, a non-profit organization, empowers women and families and embraces ethnic diversity through programs such as After-School Care, A-Teens for teen girls, and Women’s Health Awareness to promote well being, self-sufficiency, and future success. Located at 1350 N. 10th, the Alliance has been serving the Abilene Community since 1920.

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